Miles Smiles

 http://www.adweek.com/adfreak/matthew-inman-oatmeal-explains-why-he-runs-very-cool-saucony-ad-168028

http://www.adweek.com/adfreak/matthew-inman-oatmeal-explains-why-he-runs-very-cool-saucony-ad-168028

Running feels good and so does a good a laugh. What happens if you put the two together? Last spring I gave some of our RRKC volunteers Matthew Inman's comic book, The Terrible and Wondeful Reasons Why I Run Long Distances: a hilarious account of why "we wake up each day and propel our bodies through rain, shine, heaven, and hell." Check out his book here. Now he is included in Saucony's ad campaign. For a really good laugh, check out the video here.